It’s the start of another week and we have found a fabulous piece of inspiration to help your week begin with a bang!
Today’s Pre Order with Booko is How I Built This by Guy Raz. It’s a manual for success with priceless insights and inspiration from the world’s top entrepreneurs on how to start, launch, and build a successful business.
Perhaps it’s the recent taste of Working from Home; or perhaps you want to diversify your income stream; perhaps you’ve retired, but don’t want to feel idle; or perhaps you want work that fits better with your lifestyle choices. There are lots of good reasons to start your own business, and there are more tools and support for budding entrepreneurs than ever before. So if you think that now is the time to work on that business idea, we have the right guides to inspire you to stop dreaming and start doing!
The author of the New York Times bestseller The $100 Startup shows you how to launch a profitable side hustle in just 27 days. Side hustles are income streams that supplement your regular paychecks – it may be your first taste of starting your own business, or you may simply want to diversify your income in these uncertain times. In Side Hustle, Chris Guillebeau presents a framework for effectively starting your mini-business – from how to generate and select ideas, through development to launch, with the steps broken down into approachable daily tasks.
Peppered with anecdotes and tips from his own extensive experience, Side Hustle shows that you don’t need an MBA or lots of capital to get started. If you’ve been thinking about turning your passions or talents into profit, Side Hustle is the motivation you’ve been waiting for.
As a TEDx speaker and award-winning business leader, Bernadette Schwerdt has access to top business leaders from around the world – and she has interviewed many of them in order to create her insightful business books. How to Build an Online Business is a follow-up to her successful Secret of Online Entrepreneurs, which identified strategies and insights through in-depth interviews with e-business leaders. This update features top digital disruptors including Uber, Booktopia, and Catch of the Day. The “warts and all” stories of these companies, plus Bernadette Schwerdt’s in-depth analysis of the strategies, tech tools and leadership principles they used to grow their business, reveal the underlying patterns common to all successful online businesses – what they did right, what they did wrong, what they would do differently and the strategies they used to build an online business.
Small is beautiful according to Paul Jarvis. In Company of One, he encourages us to redefine what business success means, by suggesting that, for many solo and small businesses, it is smarter, more profitable and more enjoyable to stay small rather than expand. Paul argues that blind growth is the main cause of business problems, and leads to more time, more stress, more responsibilities, and more expenses; instead he suggests that success can come from developing richer relationships with existing customers, based on trust, humanity, and empathy. For entrepreneurs wondering about your next steps, this innovative, contrarian book may be just what you need.
Part memoir and part business manual, Mick Spencer wrote Start Before You’re Ready to encourage and help young people chase their entrepreneurial dreams. His is not a conventional success story – he managed to develop a sense of adventure and an entrepreneurial spirit, despite chronic health issues and learning disabilities. By starting his business ONTHEGO (OTG) in his early twenties, and growing it into the international success it is today, he has defied the bullies and naysayers, and achieved success on his own terms. With plentiful tips on resilience and overcoming adversity, Start Before You’re Ready challenges you to get outside your comfort zone and encourages you to learn ‘on the go’, focussing on what you can do rather than what you can’t.
For many of us, the pandemic has offered a taste of a 1-minute commute (aka Working at/from Home); if this has strengthened your resolve to strike out on your own, then Robert Gerrish should be your go-to guide. Robert Gerrish has spent over 20 years helping Australians succeed in solo businesses, including as co-founder of Flying Solo, Australia’s largest online community of solopreneurs. His special interest is in developing lifestyle-friendly businesses, helping business owners live they lives they want. The 1 Minute Commute collects his most up-to-date advice, on how to take creative charge of your career and be your own boss. From freelancers and soloists to entrepreneurs and micro-business owners, this book will give you the knowledge and skills to shape your professional life to fit your lifestyle.
Many of us dream of monetising our skills with side hustles – and there are more opportunities to do this than ever – but hesitate out of fear of failure. Susie Moore’s guide to side hustles focusses on overcoming those fears – as the title suggests, visualising your business Working Out rather than Not Working Out. Using her skills as both a life coach and business coach, she shows how recognizing your skills, understanding your potential, and knowing your purpose in life can lead you to living a life of full satisfaction. Having helped over 500 clients develop successful businesses, Susie Moore has packed this book with useful advice, tips and resources- the perfect motivational and practical injection you need to get started.
If you had to start a business, what would it be? Would you follow your profession or passion? (assuming they’re different 😉).
One thing we have noticed while staying safe at home, other than people have been devouring fiction books, is the serge in self help titles being bought. So this week on the blog we’ll share the best books for people who are thinking of starting their own business. To help kick-start the week, we have this little gem for you.
We have an inspiring Ted Talk for you today. Gever Tulley uses engaging photos and footage to demonstrate the valuable lessons kids learn at his Tinkering School. When given tools, materials and guidance, these young imaginations run wild and creative problem-solving takes over to build unique boats, bridges and even a roller coaster! It’s a short, but great talk.
Every now and again there is a shift in what we consider great leadership. Biographies and autobiographies give us terrific insight into the minds of these leading individuals and there seems to be a shift as to which biographies are trending. It’s no longer mainly saturated with business giants, the biography genre is more balanced and uses athletes, small business owners, musicians to help us in our own lives. Understanding what athletes face on the sporting field can be applied to many businesses, acknowledging the grit required for a start-up is eye opening, and challenging an entire industry can lead to extraordinary results and a new normal. We have found six inspiring stories that are jam packed with lessons that you can transfer to your career and business.
Hustle Harder, Hustle Smarter by Curtis Jackson
For the first time, Curtis “50 Cent” Jackson opens up about his amazing comeback from tragic personal loss to thriving businessman and cable’s highest paid executive. In this unique self-help guide, his first since his blockbuster New York Times bestseller The 50th Law.
In his early twenties Curtis Jackson, known as 50 Cent rose to the heights of fame and power in the cutthroat music business. A decade ago the multi-platinum selling rap artist decided to pivot. His ability to adapt to change was demonstrated when he became the executive producer and star of Power, a high-octane, gripping crime drama centred around a drug kingpin’s family. The series quickly became “appointment” television, leading to Jackson inking a four-year, $150 million contract with the Starz network, the most lucrative deal in premium cable history. Now, in his most personal book, Jackson shakes up the self-help category with his unique, cutting-edge lessons and hard-earned advice on embracing change. Where The 50th Law tells readers “fear nothing and you shall succeed,” Hustle Harder, Hustle Smarter builds on this message, combining it with Jackson’s street smarts and hard-learned corporate savvy to help readers successfully achieve their own comeback, and to learn to flow with the changes that disrupt their own lives.
That Will Never Work by Marc Randolph
This is the incredible untold story of how Netflix went from concept to company.
Once upon a time, brick-and-mortar video stores were king. Late fees were ubiquitous, video streaming unheard of, and widespread DVD adoption seemed about as imminent as flying cars. These were the widely accepted laws of the land in 1997, when Marc Randolph had an idea.
It was a simple thought, leveraging the internet to rent movies, and was just one of many more proposals, like personalised baseball bats and a shampoo delivery service, that Randolph would pitch to his business partner, Reed Hastings, on their commute to work each morning.
But Hastings was intrigued, and the pair, with Hastings as the primary investor and Randolph as the CEO, founded a company. Now with over 150 million subscribers, Netflix’s triumph feels inevitable, but the 21st century’s most disruptive start-up began with few believers and calamity at every turn. From having to pitch his own mother on being an early investor, to the motel conference room that served as a first office, to server crashes on launch day, to the now-infamous meeting when they pitched Blockbuster to acquire them, Marc Randolph’s transformational journey exemplifies how anyone with grit, gut instincts and determination can change the world, even with an idea that many think will never work.
What emerges, however, isn’t just the inside story of one of the world’s most iconic companies. Full of counterintuitive concepts and written in binge-worthy prose, it answers some of our most fundamental questions about taking that leap of faith in business or in life: How do you begin? How do you weather disappointment and failure? How do you deal with success? What even is success? From idea generation to team building to knowing when it’s time to let go, That Will Never Work is not only the ultimate follow-your-dreams parable but also one of the most dramatic and insightful entrepreneurial stories of our time.
What It Takes by Raegan Moya-Jones
This book is set to inspire many business ideas. I loved it and read it in a day and it is the perfect read while staying safe at home.
When Raegan Moya-Jones was told by her overbearing male boss that she didn’t have an ‘entrepreneurial bone’ in her whole body, she almost laughed in his face. What he didn’t know was that the business she’d been secretly working on in the small hours of the night after putting her baby to bed had just hit a revenue of $1 million. Today, aden + anais, the swaddling blanket and baby goods company Moya-Jones founded is a global, multi-million dollar franchise and one that Beyonce, Gwen Stefani and the Duke and Duchess of Cambridge loyally support. In this clever, relatable and iconoclastic success story, Moya-Jones busts every myth and misconception about women in business and argues that women should embrace the attributes that set them apart from men. Blanket conventions and perceived barriers attached to the female entrepreneur can be transformed into assets and profit – all you have to do is take the leap.
Quirky by Melissa Schilling
From historical figures such as Marie Curie to contemporaries such as Steve Jobs, a handful of innovators have changed the world. What made them so spectacularly inventive? Melissa A. Schilling, one of the world’s leading experts on innovation, looks at the lives of seven creative geniuses; Albert Einstein, Benjamin Franklin, Elon Musk, Dean Kamen, Nicola Tesla, Curie, and Jobs to identify the traits and quirks that led them to become breakthrough innovators.
Though all innovators possess incredible intellect, intellect alone does not create a serial innovator. There are other very strong commonalities: for instance, nearly all exhibit very high levels of social detachment. They all have extreme, almost maniacal, faith in their ability to overcome obstacles. And they have a passionate idealism that pushes them to work with intensity even in the face of criticism or failure. These individual traits would be unlikely to work in isolation being unconventional without having high levels of confidence and direction, for example, might result in rebellious behaviour that does not lead to meaningful innovation.
Schilling reveals the science behind the convergence of traits that increases the likelihood of success, and shows us how to nurture and facilitate breakthrough innovation in our own lives.
We Are The Nerds by Christine Lagorio-Chafkin
We Are The Nerds is a riveting look deep inside the legendary rise of message-board start-up Reddit; its controversies, its struggle for profitability, and the way its unique platform has changed the culture of the Internet. Reddit hails itself as ‘the front page of the Internet’. It is the fourth most-visited website in the UK and USA, whose army of highly engaged (obsessed even) users have been credited with everything from solving cold case crimes to seeding alt-right fury and helping to land Donald Trump in the White House.
We Are The Nerds is the gripping tale of how Reddit’s founders, Steve Huffman and Alexis Ohanian, met as two idealistic young men at the University of Virginia in 2001, with the common goal of creating something that would make a mark on the world. Within a few years they had become millionaires and created an icon of the digital age, before seeing the site engulfed in controversies and nearly losing control of it for good. This is the story of Alexis and Steve losing grasp of the beast they created, as it lurched out of their control and morphed into an untameable creature, and their return to try to tame that beast. Based on Christine Lagorio’s unprecedented and exclusive access to founders Alexis Ohanian and Steve Huffman, We Are The Nerds is also a compelling exploration of the way we all communicate today and how we got here. Reddit and its users have become a mirror of the Internet: it has dingy corners, shiny memes, malicious trolls, and a sometimes heart-melting ability to connect people across cultures, oceans, and ideological divides. The legend of Reddit embodies all the triumphs and challenges of the start-up age.
LeBron Inc. The Making of A Billion Dollar Athlete by Brian Windhorst
With eight straight trips to the NBA Finals, LeBron James has proven himself one of the greatest basketball players of all time. And like Magic Johnson and Michael Jordan before him, LeBron has also become a global brand and businessman who has altered the way professional athletes think about their value, maximise their leverage, and use their voice.
LeBron, Inc. tells the story of James’s journey down the path to becoming a billionaire sports icon – his successes, his failures, and the lessons both have taught him along the way. With plenty of news-making tidbits about his rollercoaster last season in Cleveland and high-profile move to the Lakers, LeBron, Inc. shows how James has changed the way most elite athletes manage their careers, and how he launched a movement among his peers that may last decades beyond his playing days.
Looking for a little career inspiration? We’re here to help. This week on the blog we’ll be looking at the newest based biographies on the market that will inspire you to get your hustle on.
We have all been staying safe at home for a number of months now and for a few people it’s been time spent thinking about their career, future jobs or even business ideas they have always wanted to explore. The world is starting to open up and it looks like we will be able to head back to the office shortly and to help our transition, Team Booko has been scouring the world for some books to help you on your journey. Luckily, there are a number of new titles hitting the market that can help with tough decisions around these ideas and (gulp!) we have found some that are pretty straight talking!
A Good Time To Be A Girl by Helena Morrissey
Years have passed since women were exhorted to ‘Lean In’. Over that time, the world has transformed beyond all expectations. But why should anyone ‘lean in’ to a patriarchal system that is out of date? Why not change it entirely for the good of us all? In A Good Time to be a Girl, Helena Morrissey sets out how we might achieve the next big breakthrough towards a truly inclusive modern society.
Drawing on her experience as a City CEO, mother of nine, and founder of the influential 30% Club which campaigns for gender-balanced UK company boards, her manifesto for new ways of working, living, loving and raising families is for everyone, not just women. Making a powerful case for diversity and difference in any workplace, she shows how, together, we can develop smarter thinking and broader definitions of success. Gender balance, in her view, is an essential driver of economic prosperity and part of the solution to the many problems we face today. Her approach is not aimed merely at training a few more women in working practices that have outlived their usefulness. Instead, this book sets out a way to reinvent the game, not at the expense of men but in ways that are right and relevant for a digital age. It is a powerful guide to success for us all.
Balance and Other B.S by Felicity Harley
According to the 2018 Global Wellness Trends Report, feminist wellness is about ‘new powerful intersections between women’s empowerment, feminism and wellness’, and it’s one of the top 10 global health trends of last year. The irony is, while many women are more health conscious than ever, many of us haven’t even been to the dentist in the past 12 months, arguably the most basic of all health appointments. Words like overwhelmed, stressed, exhausted, always on, burnt-out, fed up, over it … Felicity Harley kept hearing these again and again from women married, single, with and without kids. Close girlfriends, mums at the school gate, single women in cafes, on social, many conversations are proving we’re all in this pressure cooker, feeling trapped, carrying a semi-trailer of mental stuff on our shoulders and riding the rollercoaster. We can’t find the emergency stop button. The result of all this overwhelm is a new wave of health problems, mental and physical. We have the studies flooding in that women are unhappier, more anxious, depressed, more likely to burn out than men. Perhaps it’s time we moved the conversation away from so-called ‘balance’ – balance is bull, burnout is real.
Emotional Inflammation by Lise Van Susteren
If the news has you feeling anxious or outraged, you’re not alone. There is a name for this: emotional inflammation. With Emotional Inflammation, you’ll discover a breakthrough plan for dealing with this modern affliction. General and forensic psychiatrist Dr. Lise Van Susteren joins health journalist Stacey Colino to present a program called RESTORE, which will help you discover your “reactor type” for emotional inflammation and show you how to become more grounded and resilient in turbulent times. One of the main causes of emotional inflammation is our sense that the big issues, like climate change, gun violence, and political corruption, are beyond our control. With RESTORE, you’ll learn you have more power than you realise. With strategies for relieving stress, critical thinking, recovering inner composure, and reclaiming the gifts of nature, you’ll learn to transform your distress into steady calm and strength. As you move from a state of emotional whiplash into greater balance and harmony, you can redirect your energy, manage your feelings, and cultivate healthier habits. Ultimately, you’ll learn to become an “up-stander”, a force for improving the conditions that fuel your fears. With a relatable style and a heaping dose of hope, Emotional Inflammation is a timely antidote for a world in turmoil.
Me First by Kate Christie
You are a clever, savvy, successful woman. You are also a working mum. Which means you have it all! Right? Wrong. Managing the juggle presents an ongoing and unique challenge for working mums, and it’s time to take control of your time. Written with humour and honesty, Me First offers personal insights, practical exercises, and time-management solutions for crazy busy, stressed out and guilt-ridden working mums. Me First teaches you how to take control of your time once and for all: liberate yourself from imposter syndrome, mother’s guilt and the other time-wasting mistakes we make, start prioritising yourself, cost out exactly what your poor time habits are costing you, learn simple, smart and sustainable solutions to find 30+ lost hours a month, set and smash audacious goals for how to best use your newfound time, and gain insights from successful women from around the world who know exactly how you feel. Me First is for every time-poor working mum who has had enough of the juggle. It’s time to start putting yourself first. It’s time to be a little less self-less.
Get Out Of Your Own Way by Dave Hollis
When Rachel Hollis began writing the #1 New York Times bestseller Girl, Wash Your Face, her husband Dave bristled at her transparency about her self-deceptions. Then he had a revelation: women aren’t the only ones who believe lies. Both women and men buy into a host of lies that keep them from reaching their potential, often against a backdrop of ingrained ideas about how they should or shouldn’t act, how they should or shouldn’t reach for help, or how they show up for life. Dave knows this personally. He believed all the lies, too. He found himself stuck in a rut, unmotivated, unfulfilled, and a version of himself he didn’t like, all while being skeptical he could actually do anything about it. Then, he began to wake up. In his new book, he talks honestly about topics people aren’t normally honest about-his impulse to solve instead of listen, his struggle to accept help or admit he needs it, even his insecurities about being a parent. Unpacking the untruths he once believed, he reveals how those lies held him back and outlines the tools that helped him change his life. Offering encouragement, challenge, and a hundred moments to laugh at himself, Dave points the way for others to drop bogus ideas and finally start living the best versions of their lives too.
Make A Living Living by Nina Karnikowski
Make a Living Living is for anyone who has ever wished they could build a successful career doing something they love. Structured around the stories of inspiring individuals, from a vegan chocolatier to a nomadic photographer and a tiny-house builder, the book explains how they achieved their ideal existence, and the challenges they faced along the way. A set of practical exercises helps readers learn how to trust themselves, take risks and develop the skills needed to achieve their ideal life. It’s full of quotes to motivate you and bite size insightful chapters to inspire you to make a change.
Enjoy and stay safe!
For some, one long career is enough, for others…they’re happy to change things up and have multiple. If you had to pick another career, what would you choose? Tea taste tester, slipper tester or LEGO tester all sound fun.