Tag Archives: #inspire

Best Books to help grow your side business with Instagram

This month we are stepping into the world of side hustles. Last week we showcased a number of top books focussing on your business making the transition from side hustle to real life business. You can read that here

Today, we are diving into the world of Instagram. Instagram is a super efficient marketing tool especially when have a side businesses to launch, or if you have made the decision to amp up your marketing game. 

Here’s our top picks for the titles that will offer you guidance. 

Capture your style by Aimee Song

With 3 million Instagram fans and counting, Aimee Song knows a thing or two about taking the perfect Instagram photo. In Capture Your Style, Song reveals the secrets behind creating the ultimate feed and breaks down the technical and editorial essentials for creating an account that will draw thousands of followers to earn you likes and brand attention. Organised by lifestyle categories, including fashion, travel, food, decor and more, the book presents the best apps and filters for processing photos, improving your voice and capturing your story on Instagram. There is also how-to information for propping and styling food and fashion photos. Whether you’re launching a career or simply sharing a gorgeous meal with your friends, Capture Your Style empowers you to become a master mobile photographer and shows you how to turn everyday moments into Instagold.

Crushing It by Gary Vaynerchuk

In his 2009 international bestseller, Crush It!, Gary insisted that a vibrant personal brand was one of the primary paths to entrepreneurial success. In Crushing It!, Gary explains why that’s even more true today, offering his unique perspective on what has changed and what remains timeless. He also shares stories from other entrepreneurs who have grown wealthier, and not just financially, than they ever imagined possible by following Crush It! principles. The secret to their success (and Gary’s) has everything to do with their understanding of social media platforms and their willingness to do whatever it takes to make these tools work to their utmost potential. Crushing It! is a state-of-the-art guide to building your own path to professional and financial success, but it’s not about getting rich. It’s a blueprint for living life on your own terms.

Styling for Instagram by Leela Cyd

Instagram is a rich source of inspiration and aspiration. It’s easy to set up an account, but to really master it, and gain a significant following, you need two things: a strong personal brand and an aspirational style that people will want to emulate. This book will help you achieve both. Written by renowned Instagram expert and photographer Leela Cyd, this book is packed with beautiful images as well as her sage advice for certain Instagram success. With sections on creating the perfect composition, finding the unique angle, and capturing scenes and places, this book covers all you need to know about getting the shots that work.

Instastyle by Tessa Barton

Instagram is the place where trends break, tastes are made, and brands are launched. Plus it’s packed with insightful analytics and handy business tools to help you elevate your social media presence to the next level. Create, connect with others, and share the way you see the world! Whether your passion is fitness, fashion, food, or anything in between, you can turn that passion into a business, inspire others, and meet amazing people. Learn from Tezza and her friends how to tell compelling visual stories on the fastest growing social media platform, with topics including photography tips, brand engagement strategies, and advice for finding management. InstaStyle is a must-have guide for a booming industry, full of beautiful imagery and easily understood guides to help you achieve your Instagram goals. You’ll learn how you can create an immediately recognisable grid aesthetic and showcase your life while remaining true to your personal brand. With contributions from successful influencers, you’ll be inspired to curate category-specific content to share with the Insta-universe.

Read this if you want to be instagram famous by Henry Carroll

So you’ve got an Instagram account, you’re posting pictures, but your follower count has flatlined. Read This If You Want to Be Instagram Famous holds the answers to fixing up your feed and finding thousands of new followers. Packed with the essential secrets of the hottest Instagrammers around, the book features tips covering photographic techniques, captioning, codes of conduct, kit and managing your account. Put the advice into practice and soon you too will be hailed as an Instagram icon.

Let us know in the comments if you have any other titles you think we should share. Nest week we’re sharing our top picks when using youtube for business.

Enjoy!

The Most Inspiring Books of the Past Year

Stuck in a rut? Looking for a new direction? Not quite on top of those new year resolutions? It’s okay. We’ve all been there. It’s with this in mind that we have rounded up our picks of some of the most inspiring reads from the past year to help you recharge your optimism batteries. So sit back and relax, you’re in good hands.

Girl, Wash Your Face by Rachel Hollis

With wry wit and hard-earned wisdom, popular online personality and founder of TheChicSite.com founder Rachel Hollis helps readers break free from the lies keeping them from the joy-filled and exuberant life they are meant to have. Each chapter of Girl, Wash Your Face begins with a specific lie Hollis once believed that left her feeling overwhelmed, unworthy, or ready to give up. As a working mother, a former foster parent, and a woman who has dealt with insecurities about her body and relationships, she speaks with the insight and kindness of a BFF, helping women unpack the limiting mind-sets that destroy their self-confidence and keep them from moving forward. From her temporary obsession with marrying Matt Damon to a daydream involving hypnotic iguanas to her son’s request that she buy a necklace to “be like the other moms,” Hollis holds nothing back. With unflinching faith and tenacity, Hollis spurs other women to live with passion and hustle and to awaken their slumbering goals.

Any Ordinary Day by Leigh Sales

As a journalist, Leigh Sales often encounters people experiencing the worst moments of their lives in the full glare of the media. But one particular string of bad news stories – and a terrifying brush with her own mortality – sent her looking for answers about how vulnerable each of us is to a life-changing event. What are our chances of actually experiencing one? What do we fear most and why? And when the worst does happen, what comes next? In this wise and layered book, Leigh talks intimately with people who’ve faced the unimaginable, from terrorism to natural disaster to simply being in the wrong place at the wrong time. Expecting broken lives, she instead finds strength, hope, even humour. Leigh brilliantly condenses the cutting-edge research on the way the human brain processes fear and grief, and poses the questions we too often ignore out of awkwardness. Along the way, she offers an unguarded account of her own challenges and what she’s learned about coping with life’s unexpected blows. Warm, candid and empathetic, this book is about what happens when ordinary people, on ordinary days, are forced to suddenly find the resilience most of us don’t know we have.

Year of Less by Cait Flanders

In her late twenties, Cait Flanders found herself stuck in the consumerism cycle that grips so many of us: earn more, buy more, want more, rinse, repeat. Even after she worked her way out of nearly $30,000 of consumer debt, her old habits took hold again. When she realised that nothing she was doing or buying was making her happy, only keeping her from meeting her goals, she decided to set herself a challenge: she would not shop for an entire year. The Year of Less documents Cait’s life from July 2014 to June 2015, during which time she bought only consumables: groceries, toiletries, petrol for her car. Along the way, she challenged herself to consume less of many other things besides shopping. She decluttered her apartment and got rid of 70 percent of her belongings; learned how to fix things rather than throw them away; researched the zero waste movement; and completed a television ban. At every stage, she learned that the less she consumed, the more fulfilled she felt. What started as a simple challenge quickly became a lifeline, however, as Cait found herself in a number of situations that turned her life upside down. In the face of hardship, she realised why she had always turned to shopping, alcohol and food—and what it had cost her, for so many years. By not being able to reach for any of her usual vices, Cait changed habits she’d spent years perfecting and discovered what truly mattered to her.

The Bright Hour by Nina Riggs

In 2015 poet and writer Nina Riggs was diagnosed with breast cancer, and it metastasised later that year. She was thirty-eight years old, married to the love of her life and the mother of two small boys; her mother had died only a few months earlier from multiple myeloma. The Bright Hour is Nina’s intimate, unflinching account of ‘living with death in the room’. She tells her story in a series of absurd, poignant and often hilarious vignettes drawn from a life that has ‘no real future or arc left to it, yet still goes on as if it does’. This is an unforgettable memoir leading the reader into the innermost chambers of the writer’s life: into the mind and heart, the work and home and family, of a young woman alternately seeking to make peace with and raging against the reality of her approaching death. 

The Messy Middle by Scott Belsky

Silicon Valley is full of start-up success stories; every day stories emerge of a new company with the potential for a billion-dollar valuation and plans for global domination. But what can we really learn from these stories? How many of these start-ups are genuinely successful in the long term? When nine out of ten start-ups end in spectacular burnout, how can we ensure our own success story? While most books and press focus on the more sensational moments of creation and conclusion, The Messy Middle argues that the real key to success is how you navigate the ups-and-downs after initial investment is secured. It will give you all the insights you need to build and optimise your team, improve your product and develop your own capacity to lead. Building on seven years’ of meticulous research with entrepreneurs, small agencies, start-ups and billion-dollar companies, Scott Belsky offers indispensable lessons on how to endure and thrive in the long term.

Big Potential by Shawn Achor

In a world that thrives on competition and individual achievement, we are measuring and pursuing potential all wrong. By pursuing success in isolation – pushing others away as we push ourselves too hard – we are not just limiting our potential, we are becoming more stressed and disconnected than ever. In his highly anticipated follow-up to The Happiness Advantage, Achor reveals a better approach. Drawing on his work in 50 countries, he shows that success and happiness are not competitive sports. Rather, they depend almost entirely on how well we connect with, relate to, and learn from each other. Just as happiness is contagious, every dimension of human potential – performance, intelligence, creativity, leadership ability and health – is influenced by those around us. So when we help others become better, we reach new levels of potential, as well. Rather than fighting over scraps of the pie, we can expand the pie instead. Small Potential is the limited success we can attain alone. Big Potential is what we can achieve together.

Let us know which books have inspired you the most. Head on over to our facebook or instagram pages and join in the conversation. 

Enjoy!

3 Rules to Spark Learning

Chemistry teacher Ramsey Musallam realised something when he faced a life threatening illness…that he had been “pseudo-teaching”. It dawned on him that the true role of the educator was to cultivate curiosity.

This is a fun and personal Ted Talk, where Musallam gives 3 rules to spark imagination and learning, and get students excited about how the world works.